Tuesday, October 30, 2012

Analysts take on Apple’s “on-the-go” Update Gossip


With current rumors going around the web stating the possibility of Apple allowing its users to update iOS without connecting to a PC or Mac, analysts have budged in to comment on the gossip.
Some analysts believe that Apple will never allow over the air updating of iOS because they want people to keep coming back to its iTunes software. Apple has never allowed their users to update without connecting their phone to a PC or Mac.
Other analysts strongly disagree this, and they claim that sometime in the future, Apple may be forced to allow users to update the iOS over the air.
At the very start of this week, many sources were seen claiming that Apple will release iOS 5 with their new phone. Some mentioned that Apple may allow people to update their current OS without connecting it to their PC or Mac.
If this is indeed true, then Apple will be in the same path Android follows. Google Android users have always received updates through their carriers, and they never have to plug their phones to a PC or Mac to get updates on the operating system.Senior analyst from Gartner, Mr. Charles Glovin believes that Apple does this intentionally since they like the way things are.
He believes the reason for Apple using iTunes to distribute the iOS updates is that they want their customers to keep coming back to iTunes, whereas many of the iPhone users do not need to view iTunes.
They tend to buy music and apps right from their phone. He also told that distributing iOS from iTunes significantly improves Apple’s opportunity to better market their content to customers.
He also noticed that one of the reasons Apple may have been hesitant to allow over the air updates is that the actual size of updates are very big. The analyst gave an example of Android, whose updates are not relatively big in size as compared to Apple’s.
Analyst Jack Gold did not agree with Glovin’s perception. He said that Apple have already mentioned that they want iPad and iPhone to replace current computers.
How are they going to make that possible if their updates are required to connect your device to a system?
He strongly believed that Apple in the near future will have to eliminate this method of updating if they hope to achieve their goals.

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